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Vendor demo script for ERP buyers: what to ask and what to avoid
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Use scenario scripts and scoring controls to keep demos comparable and decision-ready.
Most ERP demos feel productive in the moment and useless afterwards. Buyers leave with notes, impressions, and a vague sense of preference, but not with decision-grade evidence.
A proper demo script changes that. It forces vendors to show how the system behaves in your reality: messy approvals, exception handling, reporting pressure, master data issues, and hand-offs between departments.
The point is not to catch vendors out. The point is to create comparable evidence so the team can separate presentation quality from true business fit.
What a strong demo script should contain
- One or two end-to-end scenarios for each critical business flow.
- Edge cases that regularly create pain today, such as backorders, project changes, returns, intercompany movement, or approval exceptions.
- Required outputs: reports, approvals, alerts, dashboards, or audit trail evidence the business needs to see.
- A structured scorecard completed live by business owners, not recollected days later.
Questions to ask during the demo
- What part of this flow is standard versus configured versus custom-built?
- Where would our team need to change process to make this work cleanly?
- What assumptions are you making about data quality, role discipline, or governance?
- What would normally go wrong in this scenario during implementation, and how would your team reduce that risk?
What to avoid
- Letting the vendor set the agenda entirely.
- Accepting screenshots or future promises instead of seeing the live workflow.
- Blending product demo and partner sales pitch so it becomes hard to separate software fit from delivery confidence.
- Waiting until the end of the process to compare notes rather than scoring each scenario live.
FAQ
- How long should a demo be? Long enough to test the key scenarios properly, usually shorter and sharper than a generic half-day tour.
- Should we give vendors the script in advance? Yes, if the goal is fair comparison rather than surprise.
- Who should score the demo? Process owners, finance, and a programme lead with a common scoring model.